Gross Margin Calculator

Calculate gross margin percentage. Measure pricing power and unit economics for products or services.

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Inputs

Result
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What this calculator does

Whether you're new to business & marketing numbers or run them every week, the gross margin calculator gives the same clean result — with a live chart and a copyable summary you can drop into any doc.

Gross margin is revenue minus cost of goods sold, as a percentage.

Result updates live as you type — no "Calculate" button needed.
Includes a copy-ready summary and printable PDF view.
Category: Business & Marketing
Purpose-built for a specific decision — not a generic template.

How to use the Gross Margin Calculator

  1. Enter your values in the fields on the left.
  2. Results update automatically.
  3. Use the action buttons to copy, share or print.

The formula

GM = (Revenue − COGS) / Revenue × 100%

Worked example

$100k − $30k = 70% GM.

Common mistakes

  • Excluding fulfillment/hosting from COGS
  • Comparing across industries
  • Not tracking over time

When to use it

Use to judge product profitability.

Pro tips for the Gross Margin Calculator

  • Bookmark this page: the URL and inputs are all you need to reproduce the exact result later.
  • Save your favorite scenarios by clicking the star icon — they're stored locally, no account needed.
  • For big decisions, run best-case, expected, and worst-case scenarios and compare the breakdowns side by side.

Frequently asked questions

SaaS gross margin?

70–85% typical.

Include support?

Yes — direct customer costs.

Gross vs contribution?

Contribution includes all variable costs.

Improve GM?

Automate, negotiate vendor costs.

GAAP required?

Yes for public companies.

Can I use this on mobile?

Yes — the gross margin calculator is fully responsive, and results, charts, and the share button all work on phones and tablets.

Where does the formula come from?

The formula shown in the "How it works" section is the same one you'll find in standard business & marketing references — no proprietary tweaks or hidden weightings.

Embed this calculator

Drop the Gross Margin Calculator into your own site or blog post. Free to use — a small “Powered by CalcPilot” link is appreciated.

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